Freelancer Spotlight: Richard Hendry – Freelance Brand Designer and Strategist
Next up in our âFreelancer Spotlightâ series is Richard Hendry, a highly skilled and experienced brand designer and strategist.
Our Freelancer Spotlight series is designed to help promote the great work that creative freelancers do and provide a platform for them to share their insights and experiences in the sector.
If you would like to feature in our âFreelancer Spotlightâ series, click the button below to answer our 'Spotlight' questions.
About Richard Hendry
Richard boasts over 30 years of experience creating visually stunning work for some of the world's most recognisable businesses.
Whether it's an integrated campaign for a large brand or a product brochure for an SME or startup, Richard uses a concise, articulate, and targeted approach to solve client communication problems and tell their brand stories through the most appropriate channels.
His extensive experience spans sectors such as corporate training, insurance, finance, automotive, SAAS, property, pharma, consumer electronics retail, and the arts. Richardâs portfolio showcases a wide range of well-crafted and successful projects that demonstrate creative thinking, design aesthetics, and high production values, helping to increase his clients' revenues.
Richard's Inspiration
Richard shares what inspired him to become a freelancer:
"I was inspired to work for myself by the desire for flexibility, the ability to choose my own projects, and the opportunity to work with a diverse range of clients.
"This has allowed me to balance my work, health, and personal life so much better than I could have hoped."
Richard's Dream Client
Richard on his dream client:
"My dream client is one who sees me as a strategic partner, not just a supplier of creative services. By tapping into my experience and skillset, a client will get much better results and a positive ROI if the process is a collaboration rather than telling me what to do."
Richard's Proudest Achievement
Richard talks about his proudest work:
"I love the creative thinking side of my work. Coming up with something unique that not only works but increases revenue or engagement for a client is really pleasing. Iâm not into awards, but if my peers recognise a piece of work as creative, thatâs cool too."
Richard's Advice for Other Freelancers
Richard shares advice for aspiring freelancers:
"Be brave and go for it. Itâs scary at first but there are plenty of business clubs, organisations, societies, and mentors out there who can give you the knowledge, advice, support, and motivation you need to get and keep you going.
"You donât have to be on your own if you donât want to be. People generally love being asked for advice as it gives them self-worth too. Ask and you shall receive. Just donât become a pest about it."
What Richard Enjoys Most About Being a Freelancer
Richard shares what he enjoys most about being a freelancer by saying:
"I love working from my garden office at home. This means that I can balance my work and home life better, the time I save travelling and commuting pays off. And the ability to run my own schedule means that I work in a flexible way.
"Youâll always hear me talk of deadlines as this sets my schedule. This again means that I work when I want to not when I have to (in the main anyway)."
Richard exemplifies the creativity, dedication and skill that we at Mode Insurance are proud to support. His journey as a freelancer showcases the incredible opportunities that come with embracing a freelance career in the creative industry.
See Richardâs work here: https://richardhendry.co.uk/
If you would like to feature in our âFreelancer Spotlightâ series, click the button below to answer our 'Spotlight' questions.
Written by
Luke Glassford
Marketing Director
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