Marketing Insurance

Flexible insurance for marketing consultants and professionals. Build your own cover to suit your needs with Public Liability, Equipment Insurance and more.

Marketing Insurance

Flexible insurance for marketing consultants and professionals. Build your own cover to suit your needs with Public Liability, Equipment Insurance and more.

Flexible insurance cover tailored to marketing consultants and professionals

Whether you're crafting a digital campaign, advising on brand positioning or analysing market trends, your insights drive growth. While your primary focus is on delivering results, potential risks - from client disputes over campaign outcomes to data breaches - can disrupt your workflow. Marketing insurance can provide cover so that these unforeseen challenges don't derail your strategic path.

Find out more about the different types of cover available to marketing professionals below:

Public Liability Insurance

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What it covers

Protection against claims made by clients or other third parties for injuries or property damage caused during consultations, meetings, presentations or any other activity related to your work.

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Why marketing consultants might need it

Meetings, workshops or presentations can sometimes lead to unforeseen accidents. If a client trips over your presentation equipment or someone's property gets damaged during a workshop, for example, public liability insurance can help provide cover in the event a compensation claim is made against you.

Professional Indemnity Insurance

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What it covers

Offers protection for claims of negligence, errors or omissions in the marketing strategies or advice you provide.

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Why marketing consultants might need it

Your clients trust you to deliver effective and impactful marketing strategies. If there's a claim of misinformation or a perceived error in your campaign, this cover can protect your reputation and finances.

Employers' Liability Insurance

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What it covers

Protection against claims from employees such as assistants, junior consultants and fellow marketers related to injuries or illnesses sustained while working for you.

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Why marketing consultants might need it

If you have employees then Employers’ Liability insurance is a legal requirement. If any of your employees make a claim for compensation against you due to an injury or illness suffered during their work, this policy can provide cover for any legal fees and payouts you may be liable for.

Equipment Insurance

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What it covers

Protection for your professional tools – from laptops to projectors – against theft, damage or loss.

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Why marketing consultants might need it

Your tools enable you to present data, craft and deliver strategies and engage with your clients. Your computer or laptop is often your world, and without it your life can get difficult very quickly – disrupting your consultancy process and impacting client relationships. Get covered to continue delivering strategic insights without interruptions.

Why Choose Mode Insurance?

The world of marketing is always changing and evolving, with consultants at the forefront of strategic change and development.

At Mode Insurance, we understand the unique challenges and pressures that come with guiding brands towards success. Our tailored policies ensure that every campaign, every strategy and every consultation can be covered.

With Mode Insurance, you're not just getting cover – you're gaining a partner who understands the nuances of the marketing world.

Insurance to suit you

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Up to £50k equipment cover

Insure the tools of your trade, as well as hired-in equipment.

Project-by-project Public Liability insurance

Get PLI for £84 a year or choose a shorter term to suit you.

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Be covered for contract disputes

Protect your reputation with Professional Indemnity insurance.

What Type Of Marketing Professions Might Need Insurance?

There are many types of marketing consultants and professionals who might want to consider insurance for the peace of mind it can bring, including those working in:

  • Advertising
  • PR
  • Social Media
  • SEO and SEM
  • Online marketing
  • Content marketing
  • Product marketing
  • Copywriting
  • Brand management
  • Graphic design
  • Email marketing
  • Digital Marketing Manager
  • Event Marketing Specialist
  • Marketing Analyst
  • Marketing Communications Manager
  • Marketing Consultancy
  • Marketing Database Manager
  • Online Marketing Director
  • Telemarketing
  • And much more

Choose your cover and start your quote now

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Public Liability insurance from £84 a year for £1m cover

Or choose your own cover limit of £2m, £3m or £5m.

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Up to £50k all-risk technical and portable equipment cover

Covered in the UK & EU as standard or increase cover to worldwide.

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Professional Indemnity - be covered for contract disputes

Protect your reputation with Professional Indemnity insurance with either a £100,000 or £250,000 limit.

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Up to £50k cover for equipment that doesn’t leave your property

Protect the contents of your business and other technical equipment that doesn’t leave your property.

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Employers’ Liability cover for up to 3 PAYE employees

Our Employers’ Liability cover provides £10,000,000 of cover.

Marketing Insurance FAQs

Below we have listed the most common questions we get from our customers about marketing insurance.

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Why should I get a quote from Mode Insurance?

Our coverage is flexible and can be adjusted to suit periods of intense project work or times when you're between projects. Additionally, our policies are specifically designed for the creative industry and are suited to a wide range of professions.

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Can I adjust my insurance coverage as my professional needs change?

Absolutely! We understand that the life of a creative freelancer is ever-changing. That’s why our insurance plans are designed to be as flexible as your career. You can choose from short-term options for specific projects or opt for longer-term coverage. Adjustments can be made to suit your current professional situation, whether you're scaling up your operations or downsizing.

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Do I need Public Liability insurance?

Whether you need Public Liability insurance depends on the nature of your business. It's not a legal requirement, but it's particularly important if your business activities involve interaction with clients, customers or members of the public. This could be as simple as working from a coffee shop, all the way to working in a large stadium or event space.

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How much Public Liability insurance cover do I need?

The amount of coverage you need depends on your business type, size and the specific risks involved. Typically, businesses opt for cover ranging from £1 million to £5 million, but it's best to assess your individual business needs.

You may find a minimum coverage amount specified in a contract that you are looking to secure as many other businesses, venues or local authorities will stipulate the amount of Public Liability insurance you need.

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Is Public Liability insurance a legal requirement?

No, Public Liability insurance is not a legal requirement for most businesses in the UK. However, it can be important due to the financial protection it offers against claims from the public.

You may also find that Public Liability insurance is required by some clients, suppliers and partners before you work with them.

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What is the difference between Public Liability and Professional Indemnity insurance?

Public Liability insurance covers injury or damage to third parties and their property, while Professional Indemnity insurance protects against claims of professional negligence or poor advice.

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Can I get Public Liability insurance for one day?

Yes, one day Public Liability insurance is becoming increasingly popular and most businesses can obtain cover specifically for one day. This is ideal for short-term events like workshops, pop-up shops or a shoot you are organising.

This is great for budgeting and charging your clients as you know exactly how much the insurance has cost for the specific job.

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Which type of creative freelancers need Equipment Insurance?

If your work requires the use of expensive specialist equipment, such as Photography Equipment, Film Equipment, laptops microphones and more, then Equipment Insurance can help provide peace of mind that you can repair or replace any of your important work tools if they are stolen, lost or accidentally damaged.

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How much Equipment Insurance cover do I need?

This will depend on the value of your equipment and how much it would cost to replace it all if it were stolen, lost or accidentally damaged.

We can provide up to £50k of Equipment Insurance to cover all of your vital work gear.

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What equipment is covered?

The policy covers the equipment you need to keep your business up and running that you take away from the premises.

Some examples of equipment that can be covered are:

  • Communication tools, such as desktops, laptops, mobiles, and tablets
  • Essential work equipment, such as graphic tablets and hairdressing equipment
  • Photography equipment, such as including cameras, lighting, and staging equipment
  • Accessories, such as lenses, lighting rigs, etc.
  • Cameras and ancillary equipment
  • PA, sound and lighting equipment
  • Portable electrical equipment
  • Mechanical effects equipment
  • Grip equipment
  • Props, sets and wardrobes
  • Makeup and prosthetics
  • Editing and recording equipment
  • Video and broadcast equipment
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Who needs Professional Indemnity insurance?

Creative professionals who provide advice, consultancy work or work under a contract with a client can consider Professional Indemnity insurance.

This includes, but is not limited to, graphic designers, photographers and marketing consultants.

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How much does Professional Indemnity insurance cost?

The cost of Professional Indemnity insurance varies based on factors like your profession, the level of risk and the amount of coverage needed.

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How much Professional Indemnity insurance do I need?

The amount of cover required depends on your business size, the clients you work with, the types of contracts you work under and the potential risks involved in your services. It's a good idea to assess the maximum claim you could face and choose a limit that can comfortably cover this.

With Mode Insurance you can choose a Professional Indemnity insurance cover limit of either £100,000 or £250,000, depending on your needs and requirements.

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Do I need Employers’ Liability insurance?

If you employ anyone, even on a casual or part-time basis, the law typically requires you to have Employers' Liability insurance. This means that you have at least the minimum cover if an employed person makes a claim against you.

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What does Employers’ Liability insurance cover?

Employers’ liability insurance can provide cover for:

  • Compensation if an employee claims for injury or illness caused while working for you.
  • Fees for your legal representation at any coroner’s inquest of fatal accident inquiry and proceedings in any court of summary jurisdiction arising out of any alleged breach of statutory duty.
  • The claimants’ legal costs for which you are legally liable.